The JVC HD-52G587 52" HD-ILA Rear Projection is powered by the same Direct-drive Image Light Amplifier (D-ILA) microchips employed by JVC's digital cinema video projectors. HD-ILA micro-displays are the brightest televisions you've ever. JVC mastered this highly sophisticated form of 3-chip, vertically oriented liquid crystal on silicon (LCOS) technology, thus enabling them to develop this high contrast, flicker-free magic.